Nigerian afropop star Seyi Shay has released her single ‘Pempe’ in an explosive collaboration with fellow songstress Yemi Alade on 10 May.
‘Pempe’ is produced by Kel-P, popular for crafting much of Burna Boy’s Grammy-nominated African Giant album. The song is loaded with energy and its gritty video is directed by Clarence Peters. The track announces the strong position of women against any form of limitation or oppression from bullies, internet trolls and toxic masculinity.
Seyi Shay is a judge on the Nigerian Idol competition which has put Seyi in the eye of the storm on social media for her no-holds-barred style of response to the contestants. The artists symbolically bear the torch of female cooperation in the Nigerian music scene with ‘Pempe’ and it looks to be a guaranteed hit.
The ‘Yolo yolo’ star revealed to eyesofalagosboy.com, “Pempe is translated from Nigerian street slang as ‘hot lady’ and befittingly, we both cause a heat wave on the record, Yemi Alade’s verse expands on the theme of the song, which highlights the struggles that come with being a hot lady from unending attention to everything else in between.”
Signed to Universal Music Publishing France, Seyi Shay’s impressive discography has seen her work with numerous artists in the Nigerian/UK afrobeats arena. They include Teyana Taylor, Wizkid, Runtown, Femi Kuti, Zlatan, Patoranking and many more. She is a nominee for MTV’s Africa Music Awards and World Music Awards.
Seyi Shay has redefined what sexy, fearless, independent and empowering is in her essence into a Big Girl persona. This track serves as the single before her upcoming album Big Girl slated for release pretty soon.